Google+Breaks+Into+Song+With+New+Music+Search

="Google Breaks Into Song With New Music Search"= By: Renay San Miguel

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__**Article Analysis**__ In the article “Google Breaks Into Song With New Music Search” by Renay San Miguel he talks about Google’s new search tool. Every day, millions of people turn to Google for answers. Part of these inquries are music-related. Google lets people connect to the information they're looking for, whether it's in the form of a video, an image, a magazine now we see you can search for that song/artist that you couldn’t find. Google now allows American site users to search for music by artist, song title, and album or by song lyrics. This is a new feature that was launched at the end of October last month. Google partners include imeen, lala, MySpace, Pandora, iLike and Rhapsody to provide this search engine feature. The reason why Google has implemented this new feature is because music is a big part of our lives and what better way for Google to help their everyday users find their music inquiries. As we see in the YouTube video 2 of the top 10 inquiries are music related. These innovations have shown how the music industry is entering other mediums to increase consumption and commerce. We increasingly see music users are changing how they consume discover listen and now deliver music. This provides a huge audience boost for all of Google’s partners. For example, if you search for an artist and this is available through MySpace, MySpace window can be accessed and it will send you to their music video portal. This is similar to Google's search resulting in YouTube videos or Google videos. Music providers like iLike and lala will be increasing competition to iTunes. Where consumers will more likely get familiar with these music providers and may buy from them instead. Google continues to stay on top of their game and continue to provide better and wider search results. The better Google is at providing what consumers are looking for the better Google is. This new feature is not available in Canada because of copyright issues. None of the partner providers is able to supply music online in Canada and consequently, Google’s Discover Music simply does not work here. It would seem that there is no licensing structure available that would let these services pay to provide music in this country. Therefore, due to licensing and availability issues, the music search is U.S.-only. new search engine from Google? || Google definitely reduces the efforts to find a song. However, I don't think I'll use this very much yet. user:tinana || the music industry in Canada? || Already, Canada is limited to certain media features online. For example. ABC Family allows online streaming of tv shows but it is not viewable to audiences in Canada. user:tinana || Miguel, Renay San. "Google Breaks Into Song With new Music Search" E-Commerce News. 29. Oct. 2009. [].
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